One of the amazing facts in the world of marketing is – “We hate to be sold but we love to buy”. There are companies who were able to find creative ways to find and execute the minuteness of the anomaly.
According to Wikipedia, “Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc.) and automate repetitive tasks.” To automate the process of marketing time and again and sending emails repetitive number of times, algorithms have […]
In my Digital marketing Career, one of the question which i have received consistently is “Where do i Start?” The reason why people are not able to plan out their starting point because of overwhelming bundles of information present on Internet. So in this post i thought, will simply put through a little pointers to […]
To our best of creativity, there may be times where we may lack good ideas for our ad creatives and copy. From the begining of time, i have been taking serious precautions to counter this. Like i have a separate email id where i just subscribe to my competitors email newsletters. Today i am going […]
Facebook has been one of the most premium places for marketing any product or service in 2016 and one of the most notable features of Facebook is Live Videos! The era of Live Videos was started with Meerkat, a mobile app which lets you stream content with one click of an app anywhere from the […]
Evergreen Scarcity Hack Ever heard of the 6 principles of persuasion? These are the 6 principles (first described by Dr. Cialdini in ’84) that you can use to persuade people into becoming your customer (e.g. making sales). They are: Reciprocity, liking, scarcity, authority, consistency and consensus. From those 6, “scarcity” has been an important one in […]
In this video training you will find out what a Real Sales Funnel is. It covers the concepts of the following : 1. Lead Magnets 2. Tripwire 3. Core Offer 4. Profit Maximizers/OTO’s/Upsells 5. 11 Month Promotion Plan Let me know in the comments if you would like to know any further!
Most people make the mistake of using testimonials word-for-word, as the clients have said or sent them. The problem with this practice is that clients are often long-winded, or the most powerful thing that they say is toward the end of the testimony–when their brains are warmed up. Your audience–the people you want to see […]
One of the biggest problems in email marketing is landing into spam folder and one of the reasons for the same is your spam score of email. Over the past 2 decades ISP’s have recognised some common terms which are used to scam people and termed them as spammy terms. These terms should be avoided […]
Introduction Blogging is such a beautiful phenomenon which millions of people on Internet do every single month. But there is a big slip between the lip and the cup. Let me explain : I have a friend who is doing blogging for last 5 years (it’s his passion) and he has written almost 350 articles […]